Country Music Stations

Country Music is only really a minority genre in the UK there is no doubt, but it is popular enough for the big radio groups to cater for it to some extent. Here we see Global’s “Smooth” brand offshoot “Smooth Country” firmly at the ‘pop’ end of country music spectrum, plus two stations for Bauer.. Downtown Country, a local offshoot of the “Downtown” Northern Ireland brand, plus Absolute Radio Country, a UK national branded station which has in fact been in operation since 2019 (previously as Country Hits Radio), focused on modern country music and aimed at 25-44 year olds. One would imagine that both Bauer country stations might be programmed along similar lines, but the different numbers of songs and play profiles would suggest that these are still quite independently programmed at this stage at least…

Analysis: 27 days, up to 16-04-2022
NUMBER OF PLAYS IDENTIFIED: 7309
Number of DIFFERENT Songs Played: 868
Variety factor for this station is : 11.8%

50% OF PLAYS is 197 Songs (22.6% of the total)
A THIRD OF PLAYS represents:
The 94 MOST played songs (10.8% of the total)
or 547 LEAST played songs (63% of the total)

Most played airs on average every: 7h 48m
10th most played song airs every: 9h 23m
94th most played song airs every: 2d 1h 50m
197th most played song airs every: 2d 10h 54m
No. of songs with 5 or less plays: 314 (36.1%)
Lowest Number of NEW SONGS on any day:
ZERO after 25 DAYS

Different songs played in 1 month: 897
..in 3 months: 1246, in 6 months: 1684
..in 9 months: 1940, in 12 months: 2349

Top 10 Most Played:

1 [83 plays] Morgan Wade – Wilder Days
2 [79 plays] Eric Church – Heart On Fire
3= [75 plays] each for…
+ Carly Pearce and Ashley McBryde – Never Wanted to Be That Girl
+ Luke Combs – Doin’ This
+ Maren Morris – Circles Around This Town
+ Scotty McCreery – Damn Strait
7 [74 plays] Miranda Lambert – If I Was A Cowboy
8 [73 plays] Cody Johnson – ‘Til You Can’t
9 [72 plays] Jordan Davies ft. Luke Bryan – Buy Dirt
10 [69 plays] Dierks Bentley ft. Breland and Hardy – Beers On Me

Analysis of 23 days
NUMBER OF PLAYS IDENTIFIED: 7899
Number of DIFFERENT Songs Played: 545
Variety factor for this station is : 6.8%

50% OF PLAYS is 132 Songs (24.2% of the total)
A THIRD OF PLAYS represents:
The 78 MOST played songs (14.3% of the total)
or 325 LEAST played songs (59.6% of the total)

Most played airs on average every: 12h
10th most played song airs every: 13h 8m
78th most played song airs every: 19h 42m
132nd most played song airs every: 1d 6h 40m
No. of songs with 5 or less plays: 87 (15.9%)
Lowest Number of NEW SONGS on any day:
ZERO after 8 DAYS

Different songs played in 1 month: 546

Top 10 Most Played:

1 [46 plays] Lady Gaga & Bradley Cooper – Shallow
2 [45 plays] John Michael Montgomery – I Swear
3= [44 plays] each for…
+ Blake Shelton – Home
+ Leann Rimes – How Do I Live
+ Mark Chesnutt – I Don’t Wanna Miss a Thing
6= [43 plays] each for…
+ Faith Hill – There You’ll Be
+ Lady A – Need You Now
+ Rascal Flatts – What Hurts The Most
9= [42 plays] each for…
+ Eagles – Lyin’ Eyes
+ Shania Twain – You’re Still The One

Analysis: 26 days, up to 16-04-2022
NUMBER OF PLAYS IDENTIFIED: 6855
Number of DIFFERENT Songs Played: 1355
Variety factor for this station is : 19.7%

50% OF PLAYS is 249 Songs (18.3% of the total)
A THIRD OF PLAYS represents:
The 69 MOST played songs (5% of the total)
or 883 LEAST played songs (65.1% of the total)

Most played airs on average every: 6h
10th most played song airs every: 7h 31m
69th most played song airs every: 3d 6h
249th most played song airs every: 4d 8h
No. of songs with 5 or less plays: 1080 (79.7%)
Lowest Number of NEW SONGS on any day:
1 after 25 DAYS

Different songs played in 1 month: 1390
..in 3 months: 1638, in 6 months: 2227
..in 9 months: 2391, in 12 months: 2492

Top 10 Most Played:

1 [104 plays] Carly Pearce and Ashley McBryde – Never Wanted to Be That Girl
2 [103 plays] Blake Shelton – Come Back As A Country Boy
3 [102 plays] Cody Johnson – Til You Can’t
4 [100 plays] Thomas Rhett – Slow Down Summer
5 [99 plays] Cole Swindell ft. Lainey Wilson – Never Say Never
6= [94 plays] each for…
+ Dierks Bentley ft. Breland and Hardy – Beers On Me
+ Sam Hunt – 23
8 [90 plays] Eric Church – Heart On Fire
9 [89 plays] Elle King ft. Miranda Lambert – Drunk and I Don’t Wanna Go Home
10 [83 plays] Luke Combs – Doin’ This

We’re monitoring all the most important UK radio stations 24-7, so if you’d like the full “chapter and verse” on what they’ve all been playing, and the full month most played songs lists, then we can provide them – We’ve even got some data going back to 2008!!  Our charges start at just £10 for one station, so that’s a FULL LISTING of every song or classical piece a station has played, with dates and times, plus a stats package with the full “most played” chart for the month listing EVERY song they’ve played and how many times, ranked from most played to least…  so if they’ve played 3000 different songs, that’ll be a 1 to 3000 chart! 

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If you want an idea of how we can work with your business, don’t forget to tell us what you’re aiming to achieve – For Radio Monitoring, which genres or which particular stations do you want data on? We can provide full lists of songs played and how many times per week or per month etc, they aired.

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